I've started off with the same question to all of them: do you have a specific audience (or set of audiences) in mind when you blog? Subsequent questions then flow from that answer and/ or the specific type of blogging they do. I've also asked each of them to share their favourite blogs.
I'll make their names into links when the interviews go live:
- Jennifer Rohn, who keeps a "life in the lab" blog on Nature Network.
- Daniel MacArthur, who blogs about the genetic testing industry on ScienceBlogs.
- Mun Keat Looi, who writes on an institutional blog for the Wellcome Trust.
- Imran Khan, who blogs about UK science policy as Director of the Campaign for Science and Engineering.
If you're interesting in this sort of thing, I can also recommend this set of mini-interviews with psychology bloggers from British Psychological Society's Research Digest blog. Also, a couple of recent science-related profiles from Normblog: Gimpy and Jack of Kent.
We released a few more tickets for the blogging event, so if you thought we'd sold out, there is still a chance to sign up.